The Bikefinder brand was born from the idea of better protecting and locating bicycles. The name Bikefinder is derived directly from its main function: locating bicycles and protecting them against theft. The company was founded to offer innovative solutions for bicycle protection and security. Bikefinder mainly manufactures GPS trackers and smart security systems for bikes. Many Bikefinder products combine location tracking, alarm functions, and app integration for added convenience. Bikefinder has thus established itself as a brand specializing in smart bike technologies that combine theft prevention and user-friendliness.
The company BikeFinder was established in 2015 in Stavanger, Norway, by a group of friends whose bicycles were stolen one after another. That shared experience sparked the idea for a dedicated recovery device. The name BikeFinder directly describes what the system does – it locates bicycles after theft. The founding team invested four years into development, refining a tracker that merges GPS, GSM, Bluetooth, and LPWAN into a single compact unit. After its launch the business quickly scaled, adding mobile apps, a subscription platform, and insurance partnerships to become a full-service anti-theft solution.
The original product was the BikeFinder GPS tracker, a small device designed for concealed installation inside the handlebar or frame. Later iterations introduced the Gen2 model with an integrated eSIM for independent cellular connectivity, a companion smartphone app with real-time maps and motion alerts, and an optional theft insurance package. In the German market the tracker operates under the name FahrradFinden because a separate domestic company had already trademarked BikeFinder years earlier.
Today BikeFinder ships to more than 45 countries and is sold through brick-and-mortar bike shops, online retailers, and the manufacturer's own web store. The tracker serves as the official anti-theft device for Team Visma – Lease a Bike. While the company does not publish exact sales counts, it states several thousand active subscribers and a distribution network that covers Europe, North America, and parts of Asia.
Purchasers can select from various subscription tiers that differ in contract length and included services. The hardware itself comes in one version but may be combined with or without the supplementary insurance coverage. Through the mobile application users receive push notifications when the bike is moved, can inspect battery levels, and can trigger a theft report that alerts the BikeFinder recovery staff.
On the Radfieber website a single product is offered:
